What is Product schema (structured data)?
Product schema is code (usually JSON-LD) on a product page that tells search engines the product’s name, price, availability, brand and reviews.
Example
A Shopify product page includes a JSON-LD block with price and “InStock” availability.
Why it matters
It makes your pages eligible for rich results such as price and rating in search listings.
Calculate it: Product Schema Generator
JSON-LD for Shopify & WooCommerce
Flashcard
Question
What is product schema (structured data)?
Tap to reveal the answerAnswer
Product schema is code (usually JSON-LD) on a product page that tells search engines the product’s name, price, availability, brand and reviews.